Building Customer-brand Relationships

  • Author(s): Don E. Schultz
  • Publisher: Routledge
  • Copyright year: © 2009
  • Pages: 480
  • Print ISBN: 9780765617996, 0765617994
  • eText ISBN: 9781317475606, 1317475607
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  • eText ISBNs: 9781322879437, 9781317475613, 9781317475590, 9781315706023, 1322879435, 1317475615, 1317475593, 1315706024