Consumer Behavior

  • Author(s): Wayne D. Hoyer
  • Publisher: Cengage Learning
  • Copyright year: © 2010
  • Edition: 5th
  • Pages: 672
  • Print ISBN: 9780547079929, 0547079923
  • eText ISBN: 9781111784881, 1111784884
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  • Print ISBNs: 9781439067826, 9781133456452, 1439067821, 1133456456
  • Other: 9781439028445, 70000LTI00690