Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing
Proceedings of the 2013 World Marketing Congress

Cover image: Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing 9783319241821
  • Publisher
    Springer
  • Format
    Fixed Layout
  • Print ISBN 9783319241821, 3319241826
  • eText ISBN 9783319241845, 3319241842
  • Copyright
    2016
Rent or Buy eTextbook
‌‌
$95.70 AUD
‌
‌‌

  • Study Tools

    Built-in study tools like highlights and more

  • Read Aloud

    Listen and follow along as Bookshelf reads to you

  • Offline Access

    Access your eTextbook anytime and anywhere

  • Global Search

    Search across book content, figures, and your workbook

Learn More

VitalSource 25+ Years of Digital Transformation

  • 4500 Institutions

  • 230+ Countries & Territories

  • 10K+ Publishers

  • 18M+ Active Users

Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing: Proceedings of the 2013 World Marketing Congress and published by Springer. The Digital and eTextbook ISBNs for Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing are 9783319241845, 3319241842 and the print ISBNs are 9783319241821, 3319241826. Save up to 80% versus print by going digital with VitalSource.

Back to Top