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Determinanten der Kanalwahl im Multichannel-Kontext
Eine branchenübergreifende Untersuchung

Cover image: Determinanten der Kanalwahl im Multichannel-Kontext 9783834930385
  • Author(s)
    Oliver Ehrlich
  • Publisher
    Gabler Verlag
  • Format
    Fixed Layout
  • Print ISBN 9783834930385, 3834930385
  • eText ISBN 9783834968074, 3834968072
  • Copyright
    2011
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Determinanten der Kanalwahl im Multichannel-Kontext: Eine branchenübergreifende Untersuchung is written by Oliver Ehrlich and published by Gabler Verlag. The Digital and eTextbook ISBNs for Determinanten der Kanalwahl im Multichannel-Kontext are 9783834968074, 3834968072 and the print ISBNs are 9783834930385, 3834930385. Save up to 80% versus print by going digital with VitalSource.

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