Guanxi

Relationship Marketing in a Chinese Context

by: Erdener Kaynak; Y.H. Wong; Thomas Leung

  • Publisher: Routledge
  • Print ISBN: 9780789012906, 0789012901

  • eText ISBN: 9781135188177, 1135188173

  • Edition: 1st
  • Pages: 248
  • Copyright year: 2001
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SKU: 9781135188177