Managing Customer Experience and Relationships: A Strategic Framework

by: Don Peppers; Martha Rogers; Philip Kotler

  • Publisher: John Wiley & Sons P&T
  • Print ISBN: 9781119236252, 1119236258

  • eText ISBN: 9781119239819, 1119239818

  • Edition: 3rd
  • Copyright year: 2016
Available from $ 103.49 CAD
SKU: 9781119239819