Browsing “Advertising & Promotion” (Showing 41 - 60 of 924 results)

  • Customer Relationship Management Marketing Automation

    by Emma Hatfield
    • Edition: 1st
    • Format: Fixed
    • $189.00 CAD
  • Dynamics of International Advertising

    Theoretical and Practical Perspectives
    by Barbara Mueller
    • Edition: 3rd
    • Format: Reflowable
    • $90.20 CAD
  • Positioning: The Battle for Your Mind

    by Al Ries; Jack Trout
    • Edition: 1st
    • Format: Reflowable
    • $20.95 CAD
  • Advertising & IMC: Principles and Practice

    by Sandra Moriarty; Nancy Mitchell; Charles Wood; William D. Wells
    • Edition: 11th
    • Format: Reflowable
    • From $64.99 CAD
  • Managing Corporate Social Responsibility

    A Communication Approach
    by W. Timothy Coombs, Sherry J. Holladay
    • Edition: 1st
    • Format: Fixed
    • $45.99 CAD
  • Introduction to Advertising

    Understanding and Managing the Advertising Process
    by Emmanuel Mogaji
    • Edition: 1st
    • Format: Reflowable
    • From $44.53 CAD
  • How to Talk to Anyone

    92 Little Tricks for Big Success in Relationships
    by Leil Lowndes
    • Edition: 2nd
    • Format: Fixed
    • $20.95 CAD
  • Social Media Strategy

    Marketing, Advertising, and Public Relations in the Consumer Revolution
    by Keith A. Quesenberry
    • Edition: 4th
    • Format: Fixed
    • From $41.60 CAD
  • Digital Marketing Fundamentals

    by Shaw & Wilkins
    • Edition: 3rd
    • Format: Fixed
    • $189.00 CAD
  • Positioning: The Battle for Your Mind

    by Ries, Al; Trout, Jack
    • Edition: 1st
    • Format: Fixed
    • $16.71 CAD
  • Strategic Sport Communication

    Traditional and Transmedia Strategies for a Global Sports Market
    by W. Timothy Coombs; Jennifer L. Harker
    • Edition: 1st
    • Format: Reflowable
    • From $46.18 CAD
  • The Social Impact of Advertising

    Confessions of an (Ex-)Advertising Man
    by Tony Kelso
    • Format: Reflowable
    • From $44.53 CAD
  • PROMO2

    by Thomas O'Guinn; Chris Allen; Richard J. Semenik
    • Edition: 2nd
    • Format: Fixed
    • $57.95 CAD
  • Law & Advertising

    A Guide to Current Legal Issues
    by Dean K. Fueroghne
    • Edition: 4th
    • Format: Reflowable
    • From $93.60 CAD
  • Public Relations Theory

    Application and Understanding
    by Brigitta R. Brunner
    • Edition: 1st
    • Format: Reflowable
    • $39.99 CAD
  • Crisis Communications: The Definitive Guide to Managing t...

    by Fink, Steven
    • Edition: 1st
    • Format: Fixed
    • $33.53 CAD
  • Advertising Management in a Digital Environment

    Text and Cases
    by Larry D. Kelley; Kim Bartel Sheehan
    • Edition: 1st
    • Format: Reflowable
    • From $50.49 CAD
  • Winning the Customer: Turn Consumers into Fans and Get Th...

    by Lou Imbriano
    • Edition: 1st
    • Format: Reflowable
    • $27.95 CAD
  • The Blueprint for Strategic Advertising

    How Critical Thinking Builds Successful Campaigns
    by Margo Berman
    • Edition: 1st
    • Format: Reflowable
    • From $46.18 CAD
  • Political Advertising in the United States

    by Erika Franklin Fowler; Michael M. Franz; Travis N. Ridout
    • Edition: 2nd
    • Format: Reflowable
    • From $35.13 CAD
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