Cover image: Brand Building and Marketing in Key Emerging Markets 9783319194813

Brand Building and Marketing in Key Emerging Markets

A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil

  • Author(s) Niklas Schaffmeister
  • Publisher Published by Springer Copyright © 2015
  • "ISBN-13 9783319194813"
  • Format Fixed Layout

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Brand Building and Marketing in Key Emerging Markets: A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil is written by Niklas Schaffmeister and published by Springer. The Digital and eTextbook ISBNs for Brand Building and Marketing in Key Emerging Markets are 9783319194820, 3319194828 and the print ISBNs are 9783319194813, 331919481X. Save up to 80% versus print by going digital with VitalSource.

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