Corporate Branding

  • Author(s): T C Melewar
  • Publisher: Routledge
  • Copyright year: © 2015
  • Pages: 286
  • Print ISBN: 9780415721110, 0415721113
  • eText ISBN: 9781317950905, 1317950909
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  • Print ISBNs: 9780415721127, 0415721121
  • eText ISBNs: 9781315863177, 1315863170