Exploring Marketing Research

  • Author(s): Barry J. Babin
  • Publisher: Cengage Learning
  • Copyright year: © 2016
  • Edition: 11th
  • Print ISBN: 9781305263529, 1305263529
  • eText ISBN: 9781305831247, 1305831241
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  • Print ISBNs: 9781305843431, 1305843436
  • Other: 9781305447530