Integrated Advertising, Promotion, and Marketing Communications
published by Pearson

Integrated Advertising, Promotion, and Marketing Communications

  • Author(s) :
  • Publisher : Pearson
  • Copyright year : © 2014
  • Edition : 6th
  • Pages : 480
  • Print ISBN : 9780133126242, 0133126242
  • eText ISBN : 9780133557640, 0133557642
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Additional Product Details

  • Print ISBNs: 9780133131017, 9780133126259, 0133131017, 0133126250
  • Other: 9780133126327, 9780133113365, 0133126323