Key Concepts in Marketing

  • Author(s): Jim Blythe
  • Publisher: Sage Publications Ltd (UK)
  • Copyright year: © 2009
  • Edition: 1st
  • Print ISBN: 9781847874986, 1847874983
  • eText ISBN: 9781446200049, 1446200043
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  • Print ISBNs: 9781847874993, 1847874991
  • eText ISBNs: 9786612795121, 9781780344874, 9781446221617, 9781282795129, 9780857029546, 6612795123, 1780344872, 144622161X, 1282795120, 0857029541