Cover image: Programmatic Advertising 9783319250212

Programmatic Advertising

The Successful Transformation to Automated, Data-Driven Marketing in Real-Time

  • Author(s) Author
  • Publisher Published by Springer Copyright © 2016
  • "ISBN-13 9783319250212"
  • Format Fixed Layout

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Programmatic Advertising: The Successful Transformation to Automated, Data-Driven Marketing in Real-Time is written by Author and published by Springer. The Digital and eTextbook ISBNs for Programmatic Advertising are 9783319250236, 331925023X and the print ISBNs are 9783319250212, 3319250213. Save up to 80% versus print by going digital with VitalSource.

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