Segmentation Strategies for Hospitality Managers

  • Author(s): Ron Morritt
  • Publisher: Routledge
  • Copyright year: © 2006
  • Pages: 252
  • Print ISBN: 9780789022165, 0789022168
  • eText ISBN: 9781136416316, 1136416315
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  • Print ISBNs: 9780789022172, 0789022176
  • eText ISBNs: 9780203050095, 0203050096