The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits

  • Author(s): Russell Glass, Sean Callahan
  • Publisher: John Wiley & Sons P&T
  • Edition: 1st
  • Print ISBN: 9781118889800, 1118889800
  • eText ISBN: 9781118889848, 1118889843

Description