The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

  • Author(s): David Meerman Scott
  • Publisher: John Wiley & Sons P&T
  • Edition: 4th
  • Print ISBN: 9781118488768, 1118488768
  • eText ISBN: 9781118711071, 1118711076

Description