Browsing “General” (Showing 21 - 40 of 6899 results)

Subjects

  • The New Rules of Marketing and PR

    How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
    by David Meerman Scott
    • Edition: 8th
    • Format: Reflowable
    • £17.99 GBP
  • Principles of Strategic Communication

    by Derina Holtzhausen; Jami Fullerton; Bobbi Kay Lewis; Danny Shipka
    • Edition: 1st
    • Format: Reflowable
    • From £32.45 GBP
    • CoachMe Included
  • Integrated Marketing Communication

    Creative Strategy from Idea to Implementation
    by Robyn Blakeman
    • Edition: 4th
    • Format: Reflowable
    • From £30.88 GBP
  • Principles of Marketing for a Digital Age

    by Tracy L. Tuten
    • Edition: 2nd
    • Format: Reflowable
    • From £27.00 GBP
    • CoachMe Included
  • Digital Marketing Strategy

    An Integrated Approach to Online Marketing
    by Simon Kingsnorth
    • Edition: 3rd
    • Format: Reflowable
    • £29.99 GBP
    • CoachMe Included
  • Foundations of Marketing

    by William M. Pride; O. C. Ferrell
    • Edition: 9th
    • Format: Fixed
    • £51.50 GBP
  • Internet Marketing

    by Debra Zahay; Mary Lou Roberts
    • Edition: 4th
    • Format: Fixed
    • £51.50 GBP
  • MKTG

    by Charles Lamb
    • Edition: 13th
    • Format: Reflowable
    • £40.79 GBP
  • Marketing Strategy

    Based on First Principles and Data Analytics
    by Robert W. Palmatier; Shrihari Sridhar
    • Edition: 2nd
    • Format: Reflowable
    • From £32.17 GBP
    • CoachMe Included
  • Global Marketing and Advertising

    Understanding Cultural Paradoxes
    by Marieke de Mooij
    • Edition: 6th
    • Format: Reflowable
    • From £31.80 GBP
    • CoachMe Included
  • Marketing

    by William M. Pride; O. C. Ferrell
    • Edition: 20th
    • Format: Fixed
    • £51.50 GBP
  • New Brand Leadership

    Managing at the Intersection of Globalization, Localization and Personalization
    by Larry Light; Joan Kiddon
    • Edition: 1st
    • Format: Reflowable
    • £16.66 GBP
  • Business-to-Business Marketing

    by Ross Brennan; Louise Canning; Raymond McDowell
    • Edition: 5th
    • Format: Reflowable
    • From £31.20 GBP
    • CoachMe Included
  • Social Media Marketing: A Strategic Approach

    by Debra Zahay
    • Edition: 3rd
    • Format: Reflowable
    • £41.59 GBP
  • Consumer Behavior

    by Wayne Hoyer
    • Edition: 7th
    • Format: Fixed
    • £51.50 GBP
  • Advertising and Integrated Brand Promotion

    by Angeline Close Scheinbaum; Thomas O'Guinn
    • Edition: 9th
    • Format: Fixed
    • £51.50 GBP
  • Marketing and Managing Tourism Destinations

    by Alastair M. Morrison
    • Edition: 3rd
    • Format: Reflowable
    • From £28.60 GBP
  • Marketing Essentials for a Digital World

    by G. Scott Erickson
    • Edition: 1st
    • Format: Reflowable
    • From £39.46 GBP
    • CoachMe Included
  • Becoming a Public Relations Writer

    Strategic Writing for Emerging and Established Media
    by Ronald D. Smith
    • Edition: 6th
    • Format: Reflowable
    • From £39.60 GBP
    • CoachMe Included
  • Contemporary Selling

    Building Relationships, Creating Value
    by Mark W. Johnston; Greg W. Marshall
    • Edition: 6th
    • Format: Reflowable
    • From £47.85 GBP
    • CoachMe Included
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