Browsing “General” (Showing 21 - 40 of 6688 results)

Subjects

  • Integrated Marketing Communication

    Creative Strategy from Idea to Implementation
    by Robyn Blakeman
    • Edition: 4th
    • Format: Reflowable
    • From €37.16 EUR
      Price includes VAT
  • Principles of Marketing for a Digital Age

    by Tracy L. Tuten
    • Edition: 2nd
    • Format: Reflowable
    • From €32.83 EUR
      Price includes VAT
  • Digital Marketing Strategy

    An Integrated Approach to Online Marketing
    by Simon Kingsnorth
    • Edition: 3rd
    • Format: Reflowable
    • €34.31 EUR
      Price includes VAT
  • Marketing and Managing Tourism Destinations

    by Alastair M. Morrison
    • Edition: 3rd
    • Format: Reflowable
    • €54.07 EUR
      Price includes VAT
  • Marketing Strategy

    Based on First Principles and Data Analytics
    by Robert W. Palmatier; Shrihari Sridhar
    • Edition: 2nd
    • Format: Reflowable
    • From €38.97 EUR
      Price includes VAT
  • Principles of Strategic Communication

    by Derina Holtzhausen; Jami Fullerton; Bobbi Kay Lewis; Danny Shipka
    • Edition: 1st
    • Format: Reflowable
    • €61.35 EUR
      Price includes VAT
  • Marketing Strategy

    Text and Cases
    by O. C. Ferrell; Michael Hartline; Bryan W. Hochstein
    • Edition: 8th
    • Format: Reflowable
    • €59.32 EUR
      Price includes VAT
  • Brand Flip, The

    Why customers now run companies and how to profit from it
    by Marty Neumeier
    • Edition: 1st
    • Format: Reflowable
    • €11.43 EUR
      Price includes VAT
  • Global Marketing and Advertising

    Understanding Cultural Paradoxes
    by Marieke de Mooij
    • Edition: 6th
    • Format: Reflowable
    • From €39.41 EUR
      Price includes VAT
  • Foundations of Marketing

    by William M. Pride; O. C. Ferrell
    • Edition: 9th
    • Format: Fixed
    • €62.62 EUR
      Price includes VAT
  • Consumer Behavior

    by Wayne Hoyer
    • Edition: 7th
    • Format: Fixed
    • €62.62 EUR
      Price includes VAT
  • Social Media Marketing

    by Tracy L. Tuten
    • Edition: 5th
    • Format: Reflowable
    • From €35.55 EUR
      Price includes VAT
  • Consumer Behaviour

    Applications in Marketing
    by Robert East; Jaywant Singh; Malcolm Wright; Marc Vanhuele
    • Edition: 4th
    • Format: Reflowable
    • From €35.02 EUR
      Price includes VAT
  • New Brand Leadership

    Managing at the Intersection of Globalization, Localization and Personalization
    by Larry Light; Joan Kiddon
    • Edition: 1st
    • Format: Reflowable
    • €19.75 EUR
      Price includes VAT
  • Business-to-Business Marketing

    by Ross Brennan; Louise Canning; Raymond McDowell
    • Edition: 5th
    • Format: Reflowable
    • From €37.73 EUR
      Price includes VAT
  • Experiential Marketing

    Consumer Behavior, Customer Experience and The 7Es
    by Wided Batat
    • Edition: 1st
    • Format: Reflowable
    • €47.83 EUR
      Price includes VAT
  • Direct, Digital & Data-Driven Marketing

    by Lisa Spiller
    • Edition: 5th
    • Format: Reflowable
    • From €36.48 EUR
      Price includes VAT
  • Sales Management

    Analysis and Decision Making
    by Thomas N. Ingram; Raymond W. LaForge; Ramon A. Avila; Charles H. Schwepker Jr; Michael R. Williams
    • Edition: 10th
    • Format: Reflowable
    • €95.67 EUR
      Price includes VAT
  • Marketing Management

    by Dawn Iacobucci
    • Edition: 6th
    • Format: Reflowable
    • €53.49 EUR
      Price includes VAT
  • Marketing Management

    by Dawn Iacobucci
    • Edition: 5th
    • Format: Fixed
    • €53.49 EUR
      Price includes VAT
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