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Cover image: Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era 9783319118147

Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era

Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference

  • Publisher Published by Springer Copyright © 2016
  • ISBN-13 9783319118147
  • Format Fixed Layout

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Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era: Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference and published by Springer. The Digital and eTextbook ISBNs for Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era are 9783319118154, 3319118153 and the print ISBNs are 9783319118147, 3319118145. Save up to 80% versus print by going digital with VitalSource.

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