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Strategische Marken-Due-Diligence
Konzeptionelles Modell zur Messung des identitätsbasierten Markenfit bei M&As

Cover image: Strategische Marken-Due-Diligence 9783658184919
  • Author(s)
    Kai Rippe
  • Publisher
    Springer Gabler
  • Format
    Fixed Layout
  • Print ISBN 9783658184919, 3658184914
  • eText ISBN 9783658184926, 3658184922
  • Copyright
    2017
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Strategische Marken-Due-Diligence: Konzeptionelles Modell zur Messung des identitätsbasierten Markenfit bei M&As is written by Kai Rippe and published by Springer Gabler. The Digital and eTextbook ISBNs for Strategische Marken-Due-Diligence are 9783658184926, 3658184922 and the print ISBNs are 9783658184919, 3658184914. Save up to 80% versus print by going digital with VitalSource.

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