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Managing Customer Value: One Step at a Time 2nd Edition

Cover image: Managing Customer Value: One Step at a Time 2nd edition 9789811240799
  • Author(s)
    Dilip Soman; Sara N-Marandi
  • Publisher
    WSPC
  • Format
    Reflowable Layout
  • Print ISBN 9789811240799, 9811240795
  • eText ISBN 9789811247415, 9811247412
  • Edition
    2nd
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Managing Customer Value: One Step at a Time 2nd Edition is written by Dilip Soman; Sara N-Marandi and published by WSPC. The Digital and eTextbook ISBNs for Managing Customer Value: One Step at a Time are 9789811247415, 9811247412 and the print ISBNs are 9789811240799, 9811240795. Save up to 80% versus print by going digital with VitalSource. Additional ISBNs for this eTextbook include 9789811247408.

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