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Marketingflexibilität
Eine empirische Analyse ihrer Konzeptionalisierung, Operationalisierung und Erfolgswirkung

Cover image: Marketingflexibilität 9783835009110
  • Author(s)
    Jens Giere
  • Publisher
    Deutscher Universitätsverlag
  • Format
    Fixed Layout
  • Print ISBN 9783835009110, 3835009117
  • eText ISBN 9783835054813, 3835054813
  • Copyright
    2008
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Marketingflexibilität: Eine empirische Analyse ihrer Konzeptionalisierung, Operationalisierung und Erfolgswirkung is written by Jens Giere and published by Deutscher Universitätsverlag. The Digital and eTextbook ISBNs for Marketingflexibilität are 9783835054813, 3835054813 and the print ISBNs are 9783835009110, 3835009117. Save up to 80% versus print by going digital with VitalSource.

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