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Marketing Analytics: A Practitioner's Guide to Marketing Analytics and Research Methods

Cover image: Marketing Analytics: A Practitioner's Guide to Marketing Analytics and Research Methods 9789814641364
  • Author(s)
    Ashok Charan
  • Publisher
    World Scientific
  • Format
    Reflowable Layout
  • Print ISBN 9789814641364, 9814641367
  • eText ISBN 9789814641388, 9814641383
  • Copyright
    2015
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Marketing Analytics: A Practitioner's Guide to Marketing Analytics and Research Methods is written by Ashok Charan and published by World Scientific. The Digital and eTextbook ISBNs for Marketing Analytics: A Practitioner's Guide to Marketing Analytics and Research Methods are 9789814641388, 9814641383 and the print ISBNs are 9789814641364, 9814641367. Save up to 80% versus print by going digital with VitalSource. Additional ISBNs for this eTextbook include 9789814678575, 9789814641371.

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