Browsing “Consumer Behavior” (Showing 61 - 79 of 1155 results)

Subjects

  • A Primer on Microeconomics, Volume II

    Competition and Constraints
    by Thomas M. Beveridge
    • Edition: 2nd
    • Format: Reflowable
    • $33.84 NZD
      Price includes GST
    • CoachMe Included
  • Marketing Analytics

    Statistical Tools for Marketing and Consumer Behavior Using SPSS
    by José Marcos Carvalho de Mesquita; Erik Kostelijk
    • Edition: 1st
    • Format: Reflowable
    • From $52.04 NZD
      Price includes GST
  • Resurrecting Retail

    The Future of Business in a Post-Pandemic World
    by Doug Stephens
    • Format: Fixed
    • $32.05 NZD
      Price includes GST
  • Concise Introduction to Sustainable Consumption

    by John Thøgersen
    • Edition: 1st
    • Format: Fixed
    • $42.64 NZD
      Price includes GST
  • Behavioral Science in the Wild

    by Nina Mažar
    • Edition: 1st
    • Format: Fixed
    • From $40.69 NZD
      Price includes GST
  • Social Media Marketing

    Strategies in Utilizing Consumer-Generated Content
    by Emi Moriuchi
    • Edition: 2nd
    • Format: Reflowable
    • $33.55 NZD
      Price includes GST
  • Marketing Analytics

    A Practical Guide to Improving Consumer Insights Using Data Techniques
    by Mike Grigsby
    • Edition: 3rd
    • Format: Reflowable
    • $90.52 NZD
      Price includes GST
  • Branding Between the Ears: Using Cognitive Science to Bui...

    by Sandeep Dayal
    • Edition: 1st
    • Format: Reflowable
    • $52.82 NZD
      Price includes GST
  • Retail Therapy

    Why The Retail Industry Is Broken – And What Can Be Done To Fix It
    by Mark Pilkington
    • Edition: 1st
    • Format: Fixed
    • From $17.65 NZD
      Price includes GST
  • The Pricing Puzzle

    How to Understand and Create Impactful Pricing for Your Products
    by Jan Y. Yang
    • Format: Reflowable
    • From $15.27 NZD
      Price includes GST
  • Building AI Driven Marketing Capabilities

    Understand Customer Needs and Deliver Value Through AI
    by Neha Zaidi; Mohit Maurya; Simon Grima; Pallavi Tyagi
    • Format: Reflowable
    • From $30.56 NZD
      Price includes GST
  • The Palgrave Handbook of Interactive Marketing

    • Format: Reflowable
    • From $108.30 NZD
      Price includes GST
  • Consumer Culture Theory

    by Eric J. Arnould
    • Edition: 2nd
    • Format: Reflowable
    • From $51.84 NZD
      Price includes GST
  • Customer Relationship Management

    Concepts, Applications and Technologies
    by Daniel D. Prior; Francis Buttle; Stan Maklan
    • Edition: 5th
    • Format: Reflowable
    • From $80.79 NZD
      Price includes GST
  • Social Media Marketing Strategies

    by David Shaw
    • Edition: 5th
    • Format: Fixed
    • $252.69 NZD
      Price includes GST
  • The Moral Economy: Why Good Incentives Are No Substitute ...

    by Samuel Bowles
    • Format: Reflowable
    • $51.88 NZD
      Price includes GST
  • Using Behavioral Science in Marketing

    Drive Customer Action and Loyalty by Prompting Instinctive Responses
    by Nancy Harhut
    • Edition: 1st
    • Format: Reflowable
    • $84.86 NZD
      Price includes GST
  • Blue Ocean Strategy with Harvard Business Review Classic ...

    by W. Chan Kim; Renée A. Mauborgne
    • Format: Reflowable
    • $73.43 NZD
      Price includes GST
  • Consumer Behavior Theories

    Convergence of Divergent Perspectives with Applications to Marketing and Management
    by Rajagopal
    • Format: Fixed
    • $26.39 NZD
      Price includes GST
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