Advertising Media Planning

A Brand Management Approach

by: Larry Kelley

  • Publisher: Routledge

  • Print ISBN: 9780765640901, 0765640902

  • eText ISBN: 9781317519362, 1317519361

  • Edition: 4th
  • Pages: 360
  • Copyright year: 2015

Advertising Media Planning 4th Edition by Larry Kelley and Publisher Routledge. Save up to 80% by choosing the eTextbook option for ISBN: 9781317519362, 1317519361. The print version of this textbook is ISBN: 9780765640901, 0765640902.