Advertising Media Planning 4th edition 9780765640901

Advertising Media Planning

A Brand Management Approach

by Larry Kelley

Publisher: Routledge
Print ISBN: 9780765640901, 0765640902
eText ISBN: 9781317519362, 1317519361
Edition: 4th
Pages: 360
Copyright year: 2015

Advertising Media Planning 4th Edition by Larry Kelley and Publisher Routledge. Save up to 80% by choosing the eTextbook option for ISBN: 9781317519362, 1317519361. The print version of this textbook is ISBN: 9780765640901, 0765640902.