Advertising, Promotion, and New Media

  • Author(s): Marla R. Stafford
  • Publisher: Routledge
  • Copyright year: © 2005
  • Pages: 400
  • Print ISBN: 9780765613158, 0765613158
  • eText ISBN: 9781317477556, 1317477553
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  • Print ISBNs: 9780765613165, 0765613166
  • eText ISBNs: 9781336282759, 9781317477563, 9781315706672, 1336282754, 1317477561, 1315706679