Business Marketing Management: B2B

  • Author(s): Michael D. Hutt
  • Publisher: Cengage Learning
  • Copyright year: © 2013
  • Edition: 11th
  • Pages: 464
  • Print ISBN: 9781133189565, 1133189563
  • eText ISBN: 9781133709831, 1133709834
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  • Print ISBNs: 9781133897545, 1133897541
  • Other: 9781133473480