Cutting Edge Marketing Analytics

Real World Cases and Data Sets for Hands On Learning

by: Rajkumar Venkatesan

  • Publisher: Pearson FT Press PTG
  • Print ISBN: 9780133552522, 0133552527

  • eText ISBN: 9780133552577, 0133552578

  • Edition: 1st
  • Pages: 320
  • Copyright year: 2014
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SKU: 9780133552577