Marketing 2014

  • Author(s): William M. Pride
  • Publisher: Cengage Learning
  • Copyright year: © 2014
  • Edition: 17th
  • Print ISBN: 9781133939252, 1133939252
  • eText ISBN: 9781285531731, 1285531736
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  • Print ISBNs: 9781285638768, 128563876X
  • Other: 9781285290898