Marketing for the Nonmarketing Executive

  • Author(s): Norton Paley
  • Publisher: CRC Press
  • Copyright year: © 2000
  • Edition: 1st
  • Print ISBN: 9781574442861, 1574442864
  • eText ISBN: 9781420025644, 1420025643
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  • eText ISBNs: 9781280504228, 1280504226