Marketing Planning

  • Author(s): Stephan Sorger
  • Publisher: Pearson
  • Copyright year: © 2012
  • Edition: 1st
  • Pages: 352
  • Print ISBN: 9780132544702, 0132544709
  • eText ISBN: 9780133469851, 0133469859
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  • Other: 9780132997966, 9780132544719, 0132997967