Qualitative Marketing Research

  • Author(s): David Carson
  • Publisher: Sage Publications Ltd (UK)
  • Copyright year: © 2001
  • Edition: 1st
  • Print ISBN: 9780761963660, 0761963669
  • eText ISBN: 9781446234983, 1446234983
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  • Print ISBNs: 9780761963653, 0761963650