Rethinking Marketing

  • Author(s): Douglas Brownlie
  • Publisher: Sage Publications Ltd (UK)
  • Copyright year: © 1999
  • Edition: 1st
  • Print ISBN: 9780803974913, 0803974914
  • eText ISBN: 9780857025975, 085702597X
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  • Print ISBNs: 9780803974906, 0803974906
  • eText ISBNs: 9781282623408, 1282623400