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Marketing‐Konzeption zur Rückgewinnung ausgewählter Einzelhandelskunden
Ein Relationship Management‐Ansatz am Beispiel des deutschen Buchhandels

Cover image: Marketing‐Konzeption zur Rückgewinnung ausgewählter Einzelhandelskunden 9783658116484
  • Author(s)
    Michael R. Geiß
  • Publisher
    Springer Gabler
  • Format
    Fixed
  • Print ISBN 9783658116484, 365811648X
  • eText ISBN 9783658116491, 3658116498
  • Copyright
    2016
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Marketing‐Konzeption zur Rückgewinnung ausgewählter Einzelhandelskunden: Ein Relationship Management‐Ansatz am Beispiel des deutschen Buchhandels is written by Michael R. Geiß and published by Springer Gabler. The Digital and eTextbook ISBNs for Marketing‐Konzeption zur Rückgewinnung ausgewählter Einzelhandelskunden are 9783658116491, 3658116498 and the print ISBNs are 9783658116484, 365811648X. Save up to 80% versus print by going digital with VitalSource.

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