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Browsing “Advertising & Promotion” (Showing 41 - 60 of 833 results)

Subjects

  • Dynamics of International Advertising

    Theoretical and Practical Perspectives
    by Barbara Mueller
    • Edition: 3rd
    • Format: Reflowable
    • €64.84 EUR
      Price includes VAT

  • Strategic Sport Communication

    Traditional and Transmedia Strategies for a Global Sports Market
    by W. Timothy Coombs; Jennifer L. Harker
    • Edition: 1st
    • Format: Reflowable
    • €49.91 EUR
      Price includes VAT

  • The Social Impact of Advertising

    Confessions of an (Ex-)Advertising Man
    by Tony Kelso
    • Format: Reflowable
    • From €33.25 EUR
      Price includes VAT

  • Positioning: The Battle for Your Mind

    by Al Ries; Jack Trout
    • Edition: 1st
    • Format: Reflowable
    • €19.10 EUR
      Price includes VAT

  • Introduction to Advertising

    Understanding and Managing the Advertising Process
    by Emmanuel Mogaji
    • Edition: 1st
    • Format: Reflowable
    • €47.83 EUR
      Price includes VAT

  • The Blueprint for Strategic Advertising

    How Critical Thinking Builds Successful Campaigns
    by Margo Berman
    • Edition: 1st
    • Format: Reflowable
    • €49.91 EUR
      Price includes VAT

  • A Beginner's Guide to Mobile Marketing

    by Karen Mishra; Molly Garris
    • Format: Fixed
    • €9.64 EUR
      Price includes VAT

  • Brand Storytelling

    Put Customers at the Heart of Your Brand Story
    by Miri Rodriguez
    • Edition: 2nd
    • Format: Reflowable
    • €30.15 EUR
      Price includes VAT

  • Winning the Customer: Turn Consumers into Fans and Get Th...

    by Lou Imbriano
    • Edition: 1st
    • Format: Reflowable
    • €28.66 EUR
      Price includes VAT

  • A Word from Our Sponsor

    Admen, Advertising, and the Golden Age of Radio
    by Cynthia B. Meyers
    • Format: Reflowable
    • €37.63 EUR
      Price includes VAT

  • Political Advertising in the United States

    by Erika Franklin Fowler; Michael Franz; Travis Ridout
    • Edition: 2nd
    • Format: Reflowable
    • €41.59 EUR
      Price includes VAT

  • Advertising and Integrated Brand Promotion

    by Angeline Close Scheinbaum; Thomas O'Guinn; Richard J. Semenik
    • Edition: 9th
    • Format: Reflowable
    • €62.22 EUR
      Price includes VAT

  • Mobile Marketing

    How Mobile Technology is Revolutionizing Marketing, Communications and Advertising
    by Daniel Rowles
    • Edition: 2nd
    • Format: Reflowable
    • €29.11 EUR
      Price includes VAT

  • Consumer Behavior and Culture

    Consequences for Global Marketing and Advertising
    by Marieke de Mooij
    • Edition: 3rd
    • Format: Reflowable
    • From €39.41 EUR
      Price includes VAT

  • Law & Advertising

    A Guide to Current Legal Issues
    by Dean K. Fueroghne
    • Edition: 4th
    • Format: Reflowable
    • From €69.63 EUR
      Price includes VAT

  • Creative Expression and the Law

    by Nancy Whitmore
    • Edition: 1st
    • Format: Fixed
    • From €23.21 EUR
      Price includes VAT

  • Corporate Law and the Theory of the Firm

    Reconstructing Corporations, Shareholders, Directors, Owners, and Investors
    by Wm. Dennis Huber
    • Edition: 1st
    • Format: Reflowable
    • €41.59 EUR
      Price includes VAT

  • Research Handbook on Luxury Branding

    by Felicitas Morhart
    • Edition: 1st
    • Format: Fixed
    • €31.84 EUR
      Price includes VAT

  • Global Brand Power

    Leveraging Branding for Long-Term Growth
    by Barbara E. Kahn
    • Format: Reflowable
    • €14.09 EUR
      Price includes VAT

  • Fashion Brand Management

    Plan, Scale and Market a Successful Fashion Business
    by Alison Lowe
    • Edition: 1st
    • Format: Reflowable
    • €35.35 EUR
      Price includes VAT
Showing 41 - 60 of 833 results
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