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Cover image: Interdisciplinary Approaches to Product Design, Innovation, & Branding in International Marketing 9781781900161

Interdisciplinary Approaches to Product Design, Innovation, & Branding in International Marketing

Creative Research on Branding, Product Design/Innovation, and Strategic Thought/Social Entrepreneurship

  • Author(s) K. Scott Swan
  • Publisher Published by Emerald Group Publishing Limited Copyright © 2012
  • ISBN-13 9781781900161
  • Format Fixed Layout

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Interdisciplinary Approaches to Product Design, Innovation, & Branding in International Marketing: Creative Research on Branding, Product Design/Innovation, and Strategic Thought/Social Entrepreneurship is written by K. Scott Swan and published by Emerald Group Publishing Limited. The Digital and eTextbook ISBNs for Interdisciplinary Approaches to Product Design, Innovation, & Branding in International Marketing are 9781781900178, 1781900175 and the print ISBNs are 9781781900161, 1781900167. Save up to 80% versus print by going digital with VitalSource.

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