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Cover image: Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing 9783319241821

Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing

Proceedings of the 2013 World Marketing Congress

  • Publisher Published by Springer Copyright © 2016
  • "ISBN-13 9783319241821"
  • Format Fixed Layout

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Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing: Proceedings of the 2013 World Marketing Congress and published by Springer. The Digital and eTextbook ISBNs for Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing are 9783319241845, 3319241842 and the print ISBNs are 9783319241821, 3319241826. Save up to 80% versus print by going digital with VitalSource.

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