Cover image: Applied Conjoint Analysis 2nd edition 9783032008930

Applied Conjoint Analysis

From Product and Service Design to Market and Pricing Strategies

2nd Edition

  • Author(s) Vithala R. Rao
  • Publisher Published by Springer Copyright © 2026
  • "ISBN-13 9783032008930"
  • Format Reflowable Layout

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Applied Conjoint Analysis: From Product and Service Design to Market and Pricing Strategies 2nd Edition is written by Vithala R. Rao and published by Springer. The Digital and eTextbook ISBNs for Applied Conjoint Analysis are 9783032008947, 3032008948 and the print ISBNs are 9783032008930, 303200893X. Save up to 80% versus print by going digital with VitalSource.

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