Cover image: Consumer Behaviour 1st edition 9781398618619

Consumer Behaviour

Understanding Consumers in a Digital Landscape

1st Edition

  • Author(s) Jean-Eric Pelet
  • Publisher Published by Kogan Page Copyright © 2025
  • "ISBN-13 9781398618619"
  • Format Reflowable Layout

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Consumer Behaviour: Understanding Consumers in a Digital Landscape 1st Edition is written by Jean-Eric Pelet and published by Kogan Page. The Digital and eTextbook ISBNs for Consumer Behaviour are 9781398618626, 1398618624 and the print ISBNs are 9781398618619, 1398618616. Save up to 80% versus print by going digital with VitalSource.

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