Cover image: Data-Driven Personalization 1st edition 9781398614604

Data-Driven Personalization

How to Use Consumer Insights to Generate Customer Loyalty

1st Edition

  • Author(s) Zontee Hou
  • Publisher Published by Kogan Page Copyright © 2024
  • "ISBN-13 9781398614604"
  • Format Reflowable Layout

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Data-Driven Personalization: How to Use Consumer Insights to Generate Customer Loyalty 1st Edition is written by Zontee Hou and published by Kogan Page. The Digital and eTextbook ISBNs for Data-Driven Personalization are 9781398614611, 1398614610 and the print ISBNs are 9781398614604, 1398614602. Save up to 80% versus print by going digital with VitalSource.

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