Cover image: Decoding the New Consumer Mind 1st edition 9781118647684

Decoding the New Consumer Mind

How and Why We Shop and Buy

1st Edition

  • Author(s) Kit Yarrow
  • Publisher Published by Jossey-Bass Copyright © 2014
  • "ISBN-13 9781118647684"
  • Format Reflowable Layout

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Decoding the New Consumer Mind: How and Why We Shop and Buy 1st Edition is written by Kit Yarrow and published by Jossey-Bass. The Digital and eTextbook ISBNs for Decoding the New Consumer Mind are 9781118859582, 1118859588 and the print ISBNs are 9781118647684, 1118647688. Save up to 80% versus print by going digital with VitalSource.

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