Cover image: Digital Consumer Management 1st edition 9781032486031

Digital Consumer Management

Understanding and Managing Consumer Engagement in the Digital Environment

1st Edition

  • Author(s) Emmanuel Mogaji
  • Publisher Published by Routledge Copyright © 2024
  • "ISBN-13 9781032486031"
  • Format Reflowable Layout

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Digital Consumer Management: Understanding and Managing Consumer Engagement in the Digital Environment 1st Edition is written by Emmanuel Mogaji and published by Routledge. The Digital and eTextbook ISBNs for Digital Consumer Management are 9781000970944, 1000970949 and the print ISBNs are 9781032486031, 1032486031. Save up to 80% versus print by going digital with VitalSource. Additional ISBNs for this eTextbook include 9781003389842, 9781032486024, 9781000970937.

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