Marketing Plan Handbook

  • Author(s): Marian Burk Wood
  • Publisher: Pearson
  • Copyright year: © 2014
  • Edition: 5th
  • Pages: 224
  • Print ISBN: 9780133078350, 0133078353
  • eText ISBN: 9780133560053
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  • Other: 9780133079418, 9780133078459, 0133079414