Cover image: MindTap Marketing for Andrews/Shimp's Advertising, Promotion, and other aspects of Integrated Marketing Communications 10th edition 9781337289771

MindTap Marketing for Andrews/Shimp's Advertising, Promotion, and other aspects of Integrated Marketing Communications

10th Edition

  • Author(s) Andrews/Shimp
  • Publisher Published by Cengage Learning
  • "ISBN-13 9781337289771"

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MindTap Marketing for Andrews/Shimp's Advertising, Promotion, and other aspects of Integrated Marketing Communications 10th Edition is written by Andrews/Shimp and published by Cengage Learning. The Digital and eTextbook ISBNs for MindTap Marketing for Andrews/Shimp's Advertising, Promotion, and other aspects of Integrated Marketing Communications are 9781337289764, 1337289760 and the print ISBNs are 9781337289771, 1337289779. Save up to 80% versus print by going digital with VitalSource.

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