Cover image: MindTap Marketing for Pride/Ferrell's Marketing 2016, 18th Edition, [Instant Access], 1 term (6 months) 18th edition 9781285869414

MindTap Marketing for Pride/Ferrell's Marketing 2016, 18th Edition, [Instant Access], 1 term (6 months)

18th Edition

  • Author(s) William M. Pride; O. C. Ferrell
  • Publisher Published by Cengage Learning
  • "ISBN-13 9781285869414"

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MindTap Marketing for Pride/Ferrell's Marketing 2016, 18th Edition, [Instant Access], 1 term (6 months) 18th Edition is written by William M. Pride; O. C. Ferrell and published by Cengage Learning. The Digital and eTextbook ISBNs for MindTap Marketing for Pride/Ferrell's Marketing 2016, 18th Edition, [Instant Access], 1 term (6 months) are 9781285869407, 1285869400 and the print ISBNs are 9781285869414, 1285869419. Save up to 80% versus print by going digital with VitalSource.

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