Cover image: Principles of Marketing -- MyLab Marketing with Pearson eText Access Code 19th edition 9780138209209

Principles of Marketing -- MyLab Marketing with Pearson eText Access Code

19th Edition

  • Author(s) Philip Kotler;Gary Armstrong;Sridhar Balasubramanian
  • Publisher Published by Pearson Copyright © 2024
  • ISBN-13 9780138209209

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Principles of Marketing -- MyLab Marketing with Pearson eText Access Code 19th Edition is written by Philip Kotler;Gary Armstrong;Sridhar Balasubramanian and published by Pearson. The Digital and eTextbook ISBNs for Principles of Marketing -- MyLab Marketing with Pearson eText Access Code are 9780138209209, 0138209200 and the print ISBNs are 9780138209209, 0138209200. Save up to 80% versus print by going digital with VitalSource. Additional ISBNs for this eTextbook include 9780135872338, 9780138210779.

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