Browsing “Marketing” (Showing 261 - 280 of 7708 results)

  • Food as Communication / Communication as Food

    by Janet M. Cramer
    • Edition: 1st
    • Format: Fixed
    • £37.00 GBP
  • Strategic Marketing Planning

    A Step-by-Step Approach
    by Karel Jan Alsem
    • Edition: 2nd
    • Format: Reflowable
    • From £25.30 GBP
  • Creative Conspiracy

    The New Rules of Breakthrough Collaboration
    by Leigh Thompson
    • Format: Reflowable
    • £25.99 GBP
  • Marketing 2018

    by William M. Pride; O. C. Ferrell
    • Edition: 19th
    • Format: Fixed
    • £51.50 GBP
  • Marketing Across Cultures

    by Jean-Claude Usunier; Julie Anne Lee
    • Edition: 6th
    • Format: Fixed
    • From £28.99 GBP
  • A Practical Guide to Ethics in Public Relations

    by Regina Luttrell; Jamie Ward
    • Format: Reflowable
    • From £21.26 GBP
  • Qualitative Consumer and Marketing Research

    by Russell Belk; Eileen Fischer; Robert V Kozinets
    • Edition: 1st
    • Format: Reflowable
    • From £27.60 GBP
    • CoachMe Included
  • Marketing Strategy, Text and Cases

    by O. C. Ferrell; Michael Hartline
    • Edition: 6th
    • Format: Fixed
    • £47.99 GBP
  • Hidden Persuasion

    33 psychological influence techniques in advertising
    by Marc Andrews; Matthijs van Leeuwen; Rick van Baaren
    • Edition: 1st
    • Format: Reflowable
    • £14.99 GBP
  • Digital Storytelling for Brands

    by Bridget Tombleson
    • Edition: 1st
    • Format: Reflowable
    • From £21.60 GBP
  • Services Marketing: Concepts, Strategies, & Cases

    by K. Douglas Hoffman; John E.G. Bateson
    • Edition: 5th
    • Format: Reflowable
    • £45.59 GBP
  • Contemporary Marketing

    by Louis E. Boone; David L. Kurtz
    • Edition: 18th
    • Format: Reflowable
    • £51.50 GBP
  • Good Works!

    Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line
    by Philip Kotler; David Hessekiel; Nancy R. Lee
    • Edition: 1st
    • Format: Fixed
    • £16.99 GBP
  • If You're in a Dogfight, Become a Cat!

    Strategies for Long-Term Growth
    by Leonard Sherman
    • Format: Reflowable
    • From £8.05 GBP
  • Global Brand Power

    Leveraging Branding for Long-Term Growth
    by Barbara E. Kahn
    • Format: Reflowable
    • £11.66 GBP
  • Fundamentals of Writing for Marketing and Public Relations

    A Step-by-Step Guide for Quick and Effective Results
    by Janet Mizrahi
    • Format: Fixed
    • £5.51 GBP
  • The Elusive Fan: Reinventing Sports in a Crowded Marketplace

    by Rein, Irving; Kotler, Philip; Ryan Shields, Ben
    • Edition: 1st
    • Format: Fixed
    • £20.69 GBP
  • Organizational Performance

    The Key to Success in the 21St Century
    by Curt J. Howes
    • Format: Reflowable
    • £8.66 GBP
  • Using Qualitative Research in Advertising

    Strategies, Techniques, and Applications
    by Margaret A. Morrison; Eric Haley; Kim Bartel Sheehan; Ronald E. Taylor
    • Edition: 2nd
    • Format: Reflowable
    • From £41.00 GBP
    • CoachMe Included
  • Simply Put

    Why Clear Messages Win—and How to Design Them
    by Ben Guttmann
    • Edition: 1st
    • Format: Reflowable
    • From £7.87 GBP
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