Browsing “Advertising & Promotion” (Showing 21 - 40 of 611 results)

  • Integrated Marketing Communication

    Advertising and Promotion in a Digital World
    by Jerome M. Juska
    • Edition: 2nd
    • Format: Reflowable
    • €61.99 EUR
      Price includes VAT
  • Social Media Marketing Strategies

    by David Shaw
    • Edition: 6th
    • Format: Fixed
    • €129.00 EUR
      Price includes VAT
  • Persuasion in Society

    by Jean G. Jones; Andi McClanahan; Joseph Sery
    • Edition: 4th
    • Format: Reflowable
    • €84.99 EUR
      Price includes VAT
  • The Consumer Insights Handbook

    Unlocking Audience Research Methods
    by Danielle Sarver Coombs
    • Edition: 1st
    • Format: Reflowable
    • €52.95 EUR
      Price includes VAT
  • Advertising, Promotion, and other aspects of Integrated M...

    by J. Craig Andrews; Terence A. Shimp
    • Edition: 10th
    • Format: Fixed
    • €60.15 EUR
      Price includes VAT
  • Advertising Media Planning

    A Brand Management Approach
    by Larry D. Kelley; Kim Bartel Sheehan; Lisa Dobias; David E. Koranda; Donald W. Jugenheimer
    • Edition: 5th
    • Format: Reflowable
    • €51.99 EUR
      Price includes VAT
  • Advertising Account Planning

    Planning and Managing Strategic Communication Campaigns
    by Sarah Turnbull; Larry Kelley; Donald Jugenheimer
    • Edition: 4th
    • Format: Reflowable
    • €51.99 EUR
      Price includes VAT
  • Advertising and Integrated Brand Promotion

    by Thomas O'Guinn
    • Edition: 8th
    • Format: Reflowable
    • €60.15 EUR
      Price includes VAT
  • Search Engine Optimization

    by David Shaw
    • Edition: 4th
    • Format: Fixed
    • €129.00 EUR
      Price includes VAT
  • Guide to Producing a Fashion Show

    by Judith C. Everett; Kristen K. Swanson; José Blanco F.
    • Edition: 4th
    • Format: Fixed
    • From €43.53 EUR
      Price includes VAT
  • Promotion in the Merchandising Environment

    by Kristen K. Swanson; Judith C. Everett
    • Edition: 3rd
    • Format: Fixed
    • From €71.83 EUR
      Price includes VAT
  • Digital and Social Media Marketing

    A Results-Driven Approach
    by Aleksej Heinze; ‎Gordon Fletcher; ‎Tahir Rashid
    • Edition: 2nd
    • Format: Reflowable
    • €33.99 EUR
      Price includes VAT
  • Writing Digital Media Content

    by Rebecca Saloustros
    • Edition: 1st
    • Format: Fixed
    • €129.00 EUR
      Price includes VAT
  • Ethics in Advertising

    Making the case for doing the right thing
    by Wally Snyder
    • Edition: 1st
    • Format: Reflowable
    • €47.99 EUR
      Price includes VAT
  • Advertising Account Planning

    New Strategies in the Digital Landscape
    by Carol J. Pardun; Beth E. Barnes; Sheri J. Broyles
    • Format: Fixed
    • €27.95 EUR
      Price includes VAT
  • Guide to Producing a Fashion Show

    - with STUDIO
    by Judith C. Everett; Kristen K. Swanson; José Blanco F.
    • Edition: 4th
    • Format: Reflowable
    • From €51.44 EUR
      Price includes VAT
  • The Luxury Strategy

    Break the Rules of Marketing to Build Luxury Brands
    by Jean-Noël Kapferer; Vincent Bastien
    • Edition: 2nd
    • Format: Reflowable
    • €42.99 EUR
      Price includes VAT
  • Customer Relationship Management Marketing Automation

    by Emma Hatfield
    • Edition: 1st
    • Format: Fixed
    • €129.00 EUR
      Price includes VAT
  • Dynamics of International Advertising

    Theoretical and Practical Perspectives
    by Barbara Mueller
    • Edition: 3rd
    • Format: Reflowable
    • €62.35 EUR
      Price includes VAT
  • Managing Corporate Social Responsibility

    A Communication Approach
    by W. Timothy Coombs, Sherry J. Holladay
    • Edition: 1st
    • Format: Fixed
    • €31.52 EUR
      Price includes VAT
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