Browsing “Advertising & Promotion” (Showing 61 - 80 of 1031 results)

  • Positioning: The Battle for Your Mind

    by Ries, Al; Trout, Jack
    • Edition: 1st
    • Format: Fixed
    • $12.71 USD
  • A Beginner's Guide to Mobile Marketing

    by Karen Mishra; Molly Garris
    • Format: Fixed
    • $9.99 USD
  • Winning the Customer: Turn Consumers into Fans and Get Th...

    by Lou Imbriano
    • Edition: 1st
    • Format: Reflowable
    • $29.70 USD
  • All Marketers are Liars

    The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All
    by Seth Godin
    • Format: Reflowable
    • $6.99 USD
  • The Blueprint for Strategic Advertising

    How Critical Thinking Builds Successful Campaigns
    by Margo Berman
    • Edition: 1st
    • Format: Reflowable
    • From $35.20 USD
  • The Power of Nice

    How to Conquer the Business World With Kindness
    by Linda Kaplan Thaler; Robin Koval
    • Format: Reflowable
    • $11.99 USD
  • A Word from Our Sponsor

    Admen, Advertising, and the Golden Age of Radio
    by Cynthia B. Meyers
    • Format: Reflowable
    • $38.99 USD
  • Political Advertising in the United States

    by Erika Franklin Fowler; Michael Franz; Travis Ridout
    • Edition: 2nd
    • Format: Reflowable
    • From $30.25 USD
  • Brand Storytelling

    Put Customers at the Heart of Your Brand Story
    by Miri Rodriguez
    • Edition: 2nd
    • Format: Reflowable
    • $32.99 USD
  • Advertising and Integrated Brand Promotion

    by Angeline Close Scheinbaum; Thomas O'Guinn; Richard J. Semenik
    • Edition: 9th
    • Format: Reflowable
    • From $56.99 USD
  • Ogilvy on Advertising

    by David Ogilvy
    • Format: Reflowable
    • $12.99 USD
  • The 22 Immutable Laws of Branding

    How to Build a Product or Service into a World-Class Brand
    by Al Ries; Laura Ries
    • Format: Reflowable
    • $15.99 USD
  • Connect Online Access for M: Advertising

    by William Arens, Michael Weigold
    • Edition: 4th
    • $145.37 USD
  • Consumer Behavior and Culture

    Consequences for Global Marketing and Advertising
    by Marieke de Mooij
    • Edition: 3rd
    • Format: Reflowable
    • From $43.04 USD
    • CoachMe Included
  • Mobile Marketing

    How Mobile Technology is Revolutionizing Marketing, Communications and Advertising
    by Daniel Rowles
    • Edition: 2nd
    • Format: Reflowable
    • $31.99 USD
  • Where the Suckers Moon

    The Life and Death of an Advertising Campaign
    by Randall Rothenberg
    • Format: Reflowable
    • $11.99 USD
  • Marketing Made Simple

    A Step-by-Step StoryBrand Guide for Any Business
    by Donald Miller; Dr. J.J. Peterson
    • Format: Reflowable
    • $12.99 USD
  • Corporate Law and the Theory of the Firm

    Reconstructing Corporations, Shareholders, Directors, Owners, and Investors
    by Wm. Dennis Huber
    • Edition: 1st
    • Format: Reflowable
    • From $30.25 USD
  • Strategic Social Media: From Marketing to Social Change

    by L. Meghan Mahoney; Tang Tang
    • Edition: 1st
    • Format: Reflowable
    • $40.00 USD
  • Swipe, Scan, Shop

    Interactive Visual Merchandising
    by Kate Schaefer
    • Edition: 1st
    • Format: Fixed
    • From $23.96 USD
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