Browsing “Consumer Behavior” (Showing 121 - 140 of 1432 results)

Subjects

  • Marketing Analytics

    Statistical Tools for Marketing and Consumer Behavior Using SPSS
    by José Marcos Carvalho de Mesquita; Erik Kostelijk
    • Edition: 1st
    • Format: Reflowable
    • From $30.23 USD
  • Branding Between the Ears: Using Cognitive Science to Bui...

    by Sandeep Dayal
    • Edition: 1st
    • Format: Reflowable
    • $28.00 USD
  • Behavioral Science in the Wild

    by Nina Mažar
    • Edition: 1st
    • Format: Fixed
    • From $21.57 USD
  • Decoded: The Science Behind Why We Buy, 2nd Edition

    The Science Behind Why We Buy
    by Phil Barden
    • Edition: 2nd
    • Format: Reflowable
    • $13.00 USD
  • A Primer on Microeconomics, Volume II

    Competition and Constraints
    by Thomas M. Beveridge
    • Edition: 2nd
    • Format: Reflowable
    • $13.99 USD
    • CoachMe Included
  • Brandwashed

    Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
    by Martin Lindstrom
    • Format: Reflowable
    • $15.99 USD
  • The Aisles Have Eyes

    How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power
    by Joseph Turow
    • Format: Reflowable
    • From $4.50 USD
  • Winning on Purpose

    The Unbeatable Strategy of Loving Customers
    by Fred Reichheld; Darci Darnell; Maureen Burns
    • Format: Reflowable
    • $29.99 USD
  • The Moral Economy: Why Good Incentives Are No Substitute ...

    by Samuel Bowles
    • Format: Reflowable
    • $27.50 USD
  • Consumer Behavior Theories

    Convergence of Divergent Perspectives with Applications to Marketing and Management
    by Rajagopal
    • Format: Fixed
    • $13.99 USD
  • Blue Ocean Strategy with Harvard Business Review Classic ...

    by W. Chan Kim; Renée A. Mauborgne
    • Format: Reflowable
    • $39.99 USD
  • Flawless

    Lessons in Looks and Culture from the K-Beauty Capital
    by Elise Hu
    • Format: Reflowable
    • $15.99 USD
  • Customer Relationship Management

    Concepts, Applications and Technologies
    by Daniel D. Prior; Francis Buttle; Stan Maklan
    • Edition: 5th
    • Format: Reflowable
    • From $43.98 USD
  • Building AI Driven Marketing Capabilities

    Understand Customer Needs and Deliver Value Through AI
    by Neha Zaidi; Mohit Maurya; Simon Grima; Pallavi Tyagi
    • Format: Reflowable
    • From $16.50 USD
  • Social Media Marketing Strategies

    by David Shaw
    • Edition: 5th
    • Format: Fixed
    • $139.00 USD
  • The Business of Aspiration

    How Social, Cultural, and Environmental Capital Changes Brands
    by Ana Andjelic
    • Edition: 1st
    • Format: Reflowable
    • From $24.75 USD
  • Consumer Culture Theory

    by Eric J. Arnould
    • Edition: 2nd
    • Format: Reflowable
    • From $29.80 USD
  • Fostering Sustainable Behavior

    An Introduction to Community-Based Social Marketing
    by Doug McKenzie-Mohr
    • Edition: 3rd
    • Format: Fixed
    • $29.99 USD
  • Consumer Behavior

    by Ayalla Ruvio, Dawn Iacobucci
    • Edition: 1st
    • Format: Reflowable
    • From $30.00 USD
  • Understanding Economic Equilibrium

    Making Your Way Through an Interdependent World
    by Thomas J. Cunningham; Mike Shaw
    • Format: Reflowable
    • $17.99 USD
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